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SEO stands for Search Engine Optimization. An SEO is a practice of improving your web page to make it reach a higher position in the search results of Google, Bing, Opera or any other search optimizer you use when surfing the web.

 It is a method used to rank websites highly in a search result without it having to be a paid ad. SEO is so much more than having your website being seen as “relevant” or satisfactory to specific search queries.

It’s not only about providing information on the services and products you provide but creating a website that helps people solve their problems by answering the questions asked.

Understand your potential customer’s problems, what kind of content they are looking for and what search terms they use when looking for their problems to be solved & questions to be answered.

As soon as you understand this and start implementing It as a marketing tool, you will start to see your website’s traffic, inquiries & online sales increase.

Why is SEO important?

For any business to grow and be profitable it is essential to ensure a stable customer network as well as getting new customers. With times changing and business being, more dependent on technology it would only be wise to get with the times and do your homework regarding websites, online sales, SEO’S, marketing and the efficiency thereof.

Having a website for your business is a great way to get more traffic , attract new customers and make online sales.

 A well-executed SEO strategy will make sure your website gets found by the right people at the right time in their browser’s search results. It will create a steady stream of inquiries from your ideal customers to you without you having to pay for it.  An SEO is the best long-term investment for any company.

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